Series resource
The 30-day class workbook
The master worksheet set for following the series in order, from the first audit all the way through weekly maintenance.
Download PDFFree business resources
The worksheets behind the 30-day rebuild.
If a post tells you to use a worksheet, checklist, script, or template, this is where it lives. I made these for local business owners who want to fix the system themselves before they spend money on an agency, ads, or another pretty website that still does not explain what they actually do.
30-day class kit
Grab the resource for the lesson you are working on.
The class works best when you do the homework in order. Start with the audit, build the proof bank, fix the website and Google profile, and then move into content, ads, tracking, and follow-up.
Use on Day 6
The proof bank checklist
A simple way to organize reviews, photos, project notes, credentials, and examples before you rewrite anything.
Download PDFUse on Day 8
The service page outline
A practical page structure for turning one core service into a page that explains the offer, supports search, and helps people decide.
Download PDFUse on Day 25
The ads readiness scorecard
A pre-flight check for offer clarity, landing page quality, proof, tracking, and follow-up before you spend money on traffic.
Download PDFDays 1-6
Audit and strategy
Start here so you can see what is broken, who you are trying to reach, and what proof you already have before you start changing things.
Days 7-14
Website and SEO
Use these while you rewrite the pages that explain what you sell, where you work, and why someone should contact you.
Days 15-18
Google profile and reviews
Use these to make your Google Business Profile more complete and active, so people comparing you on Maps have enough proof to choose you.
Days 19-30
Content, ads, tracking, and maintenance
Use these after the rebuild so your content, ads, tracking, and follow-up all support the same system.
- Day 19Social profile cleanup checklistDownload PDF
- Day 20Content pillar plannerDownload PDF
- Day 21Educational post plannerDownload PDF
- Day 22Proof post worksheetDownload PDF
- Day 23Offer post worksheetDownload PDF
- Day 24Four-week content calendarDownload PDF
- Day 25Ads readiness scorecardDownload PDF
- Day 26Meta ads campaign plannerDownload PDF
- Day 27Google Ads campaign plannerDownload PDF
- Day 28Weekly marketing scorecardDownload PDF
- Day 29Lead follow-up templatesDownload PDF
- Day 30Weekly maintenance checklistDownload PDF
How to use this page
Pick one resource, use it, and then move to the next step.
Each resource is here to help you finish one specific action. Use the tool for the day, finish the homework, and then move on, because the point is progress, not a folder full of good intentions.
01
Start with the resource for the day you are working on, and do that step before jumping ahead.
02
Fill it out before you redesign, rewrite, post, or run ads, because guessing gets expensive fast.
03
Use the story examples from that day, and compare your version against what is working and what is not.
04
Keep everything in one folder so your website, Google profile, social posts, and ads are all pulling from the same proof.