DewBwah Marketing

CASE STUDY

Tidy KC

Tidy KC is a house cleaning company in Blue Springs, Missouri, serving homes and businesses across the Kansas City metro. Her whole thing is judgement-free cleaning for lived-in homes, and it deserved marketing that looked and worked like the business she'd built.

Visit Tidy KC

The problem

A template website with a stock photo, three menu links, and no way to book. Leads came in through separate platforms she had to check and manage on top of actually cleaning houses. And nothing online looked like her brand, because she didn't really have one yet.

Tidy KC's old template website before the rebuild
Tidy KC's new website with the rebranded look and built-in booking

What we did

Rebuilt the brand. New logo, a full brand kit, and honestly the cutest merch we've ever made. Everything from her website to her review graphics now looks unmistakably like Tidy KC.

Built a website that books jobs. A new site with services, reviews, FAQs, a gallery, and a blog, with her booking platform integrated right in. Form fills flow straight into her CRM instead of becoming one more inbox she has to check.

Put her on Google's Local Services Ads. We walked her through the entire setup and screening process. Now she's Google Guaranteed, new leads call her directly every month, and all she has to do is answer the phone.

Loaded her up with content. More than 60 branded graphics ready to post on social, plus review graphic templates in her brand so every 5-star review becomes a post.

Run her Google Business Profile. We handle the reviews and post every week, so she stays in front of people searching for a residential or commercial cleaning company in the KC metro.

In Angel's words

"I have known and worked with Shelby for years! Not only is she kind and amazing to work with, but she has a wealth of knowledge and resources when it comes to small businesses. I don't have enough fingers to count the amount of times she's gone out of her way to send me in the right direction, given me hard advice I needed to hear, and set me up for success. I highly recommend her. If you need someone who will go to bat for your company and has the know-how to lead you to success, go with DewBwah!"

Owner, Tidy KC

Want this for your company?

If you'd rather focus on your trade and let a pro handle the marketing, that's exactly what we're for. See our pricing or get in touch.

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